IF/HP/VTP/THUMBAIL

Earth Food
Campaign

Client
VTP Foods
Technology
Illustrator, Photoshop, Corel Draw

From idea to execution — a solution built to make a difference.

The Earth Food campaign uses friendly, talking vegetables to promote healthy eating and sustainable farming. Bright colors, simple illustrations, and witty lines create freshness, warmth, and easy recall.

 

Poster & Standee: Eye-catching visuals attract attention at supermarkets and retail outlets, reinforcing brand presence.

 

Social Media Posts: Character-driven messages make for engaging, shareable content that spreads awareness on healthy eating.

 

Danglers: Fun, interactive elements bring liveliness to store spaces and strengthen point-of-sale visibility.

 

Cloth Carry Bag: Encourages eco-friendly practices while turning the brand message into a mobile, reusable statement piece.

 

Tone: Cheerful, relatable, and rooted in health and sustainability — inspiring consumers to “Eat Healthy, Stay Healthy.”

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